Local Loco, your go-to destination for rare and exotic plants in Singapore! They are made up of a passionate team of plant enthusiasts who are "insane in the membrane" about bringing you the most unique and exciting botanical specimens. Whether it is a special variant of monstera, an almost impossible to find anthurium, or a one-of-a-kind philodendron, they can help you indulge in and achieve your dream plant.
The new brand identity for Local Loco is a celebration of the wild, the eccentric, and the unconventional. In a world dominated by minimalist aesthetics and clean lines, Local Loco stands as a rebellion—a glorious defiance against the notion that less is always more. The brand embraces chaotic and dynamic visuals, showcasing distinctive and atypical forms, shapes and colours.
The new brand identity for Local Loco is a celebration of the wild, the eccentric, and the unconventional. In a world dominated by minimalist aesthetics and clean lines, Local Loco stands as a rebellion—a glorious defiance against the notion that less is always more. The brand embraces chaotic and dynamic visuals, showcasing distinctive and atypical forms, shapes and colours.
This approach is designed to capture the essence of Local Loco's mission: to shake up the greenery game with a bold and mischievous spirit. The designs are characterised by its bold, whimsical, and slightly irreverent tone. They encapsulate the brand's vibrant personality, which permeates every aspect of its visual and verbal communication.
Whether you're a seasoned plant enthusiast or a first-time buyer, Local Loco promises an exciting and supportive journey into the world of plants, celebrating the beauty of imperfection and the power of being unapologetically true to oneself.
Whether you're a seasoned plant enthusiast or a first-time buyer, Local Loco promises an exciting and supportive journey into the world of plants, celebrating the beauty of imperfection and the power of being unapologetically true to oneself.
ECHO Café isn’t just a coffee spot—it’s a conversation starter. With a quirky and witty branding brought to life through hand-drawn illustrations, every cup, coaster, and corner of the café is infused with personality. From playful doodles that tell coffee-fueled stories to vibrant colors that energize the space, ECHO is designed to make you smile before you even take your first sip.
Beyond its fun aesthetic, ECHO serves up bold flavors, expertly brewed coffee, and a space where creativity thrives. Whether you’re here for the caffeine, the charm, or just a good laugh, one thing’s for sure—ECHO Café is as lively as the people who walk through its doors.
Founded and headquartered in Singapore since 2009, SeaTown is a leading Asia-focused alternative investment firm with deep expertise across private and public markets. Owned by Seviora, Temasek’s asset management group, SeaTown is a trusted steward of capital, investing alongside its investors in conviction-driven strategies.
Representing waves of progressive change and impactful ripples of growth, the new logo embodies the very essence of SeaTown—dynamic, experienced, and ever-evolving. Like how ripples amplify and multiply as they spread outward, SeaTown is constantly expanding their reach and impact in the investment world.
Representing waves of progressive change and impactful ripples of growth, the new logo embodies the very essence of SeaTown—dynamic, experienced, and ever-evolving. Like how ripples amplify and multiply as they spread outward, SeaTown is constantly expanding their reach and impact in the investment world.
The logotype is typeset in our very own flared serif Flara, paired with a geometric logomark. The rebrand intends to convey a sense of purpose, gravitas, and agility to navigate global economic forces with compelling foresight.
As SeaTown moves forward, they are excited to ride these waves of change, amplifying opportunities and creating lasting value for their clients and partners.
As SeaTown moves forward, they are excited to ride these waves of change, amplifying opportunities and creating lasting value for their clients and partners.
PeiPer (by artist Pei Li), a handmade paper art studio known for its exceptional quality and meticulous attention to detail, stands as a beacon of excellence in the realm of handmade artistry.
The essence of PeiPer is encapsulated in its logomark – a sophisticated and timeless monogram fashioned from intertwining letter 'P's. This emblem symbolises the brand's dedication to artisanal craftsmanship and serves as a hallmark of distinction. Paired seamlessly with a classic modern serif, it emanates an aura of elegance and refinement — elevating the brand's overall presence.
The essence of PeiPer is encapsulated in its logomark – a sophisticated and timeless monogram fashioned from intertwining letter 'P's. This emblem symbolises the brand's dedication to artisanal craftsmanship and serves as a hallmark of distinction. Paired seamlessly with a classic modern serif, it emanates an aura of elegance and refinement — elevating the brand's overall presence.
Complementing the logo is a simple yet refreshing colour palette and plethora of graphic elements — exuding a contemporary vibe that resonates with modern sensibilities — further enhancing the brand's positioning amongst the impeccably exquisite.
PeiPer Arts School offers a unique approach to nurturing children's creativity through arts and crafts, integrating captivating storytelling into learning for engaging and fun art education. Believing in Bilingualism Through Craft, their mandarin-led art classes not only spark creativity, but also foster cross-cultural understanding.
The dynamic logo is a hand-drawn cloud – symbolising the boundless realm of imagination. Clouds, with their ever-changing forms, inspire curiosity, encouraging children to explore their artistic talents in a playful and unrestricted manner. Every creation is different, and every expression precious.
The dynamic logo is a hand-drawn cloud – symbolising the boundless realm of imagination. Clouds, with their ever-changing forms, inspire curiosity, encouraging children to explore their artistic talents in a playful and unrestricted manner. Every creation is different, and every expression precious.
The identity also embodies a playful and vibrant aesthetic, reflecting the joy and collaborative nature of exploration through vibrant colours and whimsical illustrations. Watch the young ones take the identity on and create their new space at New Bahru.
Reel: PeiPer Arts School
Photos: LENSOFMIRA
Reel: PeiPer Arts School
Photos: LENSOFMIRA
