abcIMPACT is a private equity firm headquartered in Singapore. It is a member of Temasek Trust Asset Management, established by Temasek Trust. The firm is dedicated to impact investing and seeks to invest in businesses delivering meaningful and positive change in South Asia, Southeast Asia and China. Through these investments, the firm aims to address Asia’s biggest environmental and social challenges.
Investing in companies with high growth and impact potential, the evaluation of social and environmental impact forms an integral part of abcIMPACT’s investment management process.
The brand identity features a logotype that utilises a distinct yet non-ostentatious humanist flared san-serif typeface, exuding professionalism and heart.
We further worked on various touch points such as the annual report, website, and various print and digital collaterals. Viewed from a macro perspective, this unified brand language lends itself to a strong and professional corporate image.